Customer Relationship Management software has always been something we've attached a lot of importance to. Over the years though, we've noticed how expensive off the shelf solutions have become and of course how complicated they have become to implement.
We spotted a gap in the marketplace for a simple CRM system that tracks sales or client interactions and reports on them from a website or mobile device. This means true simplicity in the process.
Naturally, we hunted high and low and compared offerings until we exhausted all the popular brands and some obscure ones and decided to just customise our own system.